Dodge the scrum and use the bus instead…..
Working with First Glasgow we’ve developed a suite of materials to promote bus travel to spectators travelling to support Glasgow Warriors rugby team.
We had great fun using some of the rugby terminology in the content of the comms and even learnt a new phrase or two at the same time. Some of our team at Abyss are much more into footie than rubgy but this project opened their eyes somewhat!
Glasgow Warriors leaflet